Sales Mastery

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Starts: 09 October, 2014
Duration : 4 Hours
Instructors: Sales Mastery
Phone : 705-923-5510
Fax: 705-586-1164
Email :

Enhance your selling skills by engaging with your customers at a deeper level using NLP sales techniques.

Neuro Linguistic Programming has been used in business for decades. Take your ability to influence sales, negotiations, and meetings to the level of business leaders and top management by learning proven and effective NLP techniques for application in the business world.

The benefits of developing NLP sales and negotiation skills can never be underestimated. Whether in business or in our personal lives, we deal with people every day and often don’t receive the response that we want. How often have you walked out of a meeting and thought ‘If only I’d said it differently”?
By mastering the techniques introduced in this course, you will develop an effective sales communication structure. You will learn to identify and control linguistic patterns which in turn will allow you to have increased influence over your business outcomes.

Who should attend this course?

This sales training is ideal for those with some experience of selling and who want to take their skills to an advanced level to achieve greater success with relative ease. Entrepreneurs, All levels of Management, Sales, PR & Marketing Executives, Human Resources. Anyone dealing with negotiations, meetings, mediation or conflict resolution whether externally or internally within the company will benefit from learning and mastering the techniques introduced in this course. We also provide customized NLP training courses to meet your specific needs.

This training is hands-on, real-time and interactive. You will acquire powerful knowledge that can be easily implemented back at your next meeting.

Course Date, fees and how to enroll

This public course is run in an open format approximately once per quarter. For in-house corporate trainings, please contact . For information on next course dates or to enroll, please contact .

Course Fees for open format are $ 3,000 per person for two days and $ 2,000 per person for day one only. It is not possible to attend day two only without first having attended day one.
This two day NLP sales training course develops advanced sales techniques to improve client relationships and ultimately achieve greater success at selling.

Course Aim

This two day training is focused on taking participants’ existing sales skills to the next level. Building on their experience as a sales person and knowledge of the sales process and skills, this advanced language & sales behavioral course will help participants understand the principles of NLP and how they enhance the selling and buying experience.
Learn NLP sales techniques and models for developing enhanced rapport with buyers, truly understanding the client’s needs and making it easy to sell to them, while adopting the mindset and attitude of high performing sales people

Course Objectives

By the end of this two day NLP training course, participants will learn:

  • How to influence with integrity
  • Advanced behavioral techniques to get into rapport with anyone
  • How to speak the language of your customers
  • How to identify what your customers are really looking for
  • Applied sales techniques to connect with buyers at a deeper and personal level
  • Recognition of thinking and language patterns that make each individual unique
  • Identification of how each buyer buys
  • Advanced communication and language techniques tailored to sales
  • Powerful beliefs of sales excellence
  • Buyer’s empathy and techniques to see from their perspective

Course Overview:

Day 1:

Introduction to Language & Behavior
Rapport – The Foundation of Influence

  • Sensory Acuity and calibration in non-verbal communication
  • Pacing & Leading
  • Levels of Rapport
  • Building relationships with your clients
  • Unconscious use of language
  • Sensory based Language

Values Based Selling

  • Understanding clients core needs
  • Increasing behavioral flexibility
  • Identify and utilize beliefs and values
  • Understand what your clients are not telling you

Anchoring

  • Building and maintaining states of resourcefulness in yourself and your prospects
  • Create instant confidence in yourself


Day 2:

Advanced Language Patterns

  • Discover what your clients truly want
  • Influencing buyer thinking and action using specific language
  • Handling objections
  • Artful language patterns

Buying Strategies

  • How people Buy
  • Strategy Elicitation
  • Decision, Buying and Reassurance Strategies
  • Leadership & Excellence

5 Step Sales Process

  • Negotiation & Influencing
  • The meeting format
  • Putting it all together


To ensure that you do not miss out on this important course due to any time or space constraints, we provide both on-and off-site training opportunities.